Milan Men’s F/W 2026 Additional Highlights Part 1

Departures, returns, surprises

Brioni

It was a surprise departure when Brioni announced it ended the collaboration with Norbert Stumpfl. After all the designer combined craft with creativity for Brioni to bring the brand on a meteoric growth path. And we mean exactly that as every piece at Brioni is still handmade and their global expansion is limited by that fact. The F/W 2026 collection was well thought out as always with a new focus on tuxedo dressing as the world seems to be having more red-carpet events than ever and Brioni wants to be the go-to brand there. At night, a wonderful dinner was held with Kevin Costner bringing some unexpected star power.
Giorgio Armani FW 2026

Brioni Men’s F/W 2026

Brioni FW 2026
Kevin Costner at Brioni

Kevin Costner at Brioni

Church’s

British shoemaker Church’s had a few new ideas to offer—one of them being a winter sandal. Coming from the land of Birkenstock ourselves we can appreciate the gesture, even if we still need to figure out how to wear a pair sensibly. More compelling, however, was the brand’s presentation of the craftsmanship that continues well after a Church’s shoe is assembled. Workshop artisans were on site, giving each pair its final shine, polishing a single shoe for up to three hours to achieve an ombré leather effect that shifted from supple matte to a toe box so glossy it could almost pass for lubed latex.

Church's Winter Sandal

Church’s new winter sandal

Church's presentation

Workers on site polishing shoes

Dsquared2

Dean and Dan are back on the schedule after skipping last season, albeit their Fall 2025 and simultaneously 30 year anniversary was so extravagant it counted for two shows anyway. Apparently the duo are ushering in a new era: Zeroing in on the essence of the brand, honoring their Canadian descent, getting rid of distractions and clearing the vision for the next 30 years ahead. Their F/W 2026 collection was as Dsquared2 as Dsquared2 can get. Pure sex, haute skimp, naked torsos, latex looks, more naked torsos, crazy high heels that combined sci-fi stompers and ski boots and probably the catchiest soundtrack of the Milan season. Ah, and Heated Rivalry star Hudson Williams to open the show. Of course.

Dsquared2 FW 2026

Dsquared2 F/W 2026

Hudson Williams

Hudson Williams opening Dsquared2 F/W 2026

Dsquared2 Ski Boots

Dunhill

This is the surprise of the season for us. Dunhill under the guidance of Simon Holloway is becoming a serious player when it comes to exceedingly haute elegance and seriously rooted British style. His mission to make the out-of-date and over-licensed brand into a purveyor of the finest luxury items is well on its way with his spy novel – yes, John le Carré was a Brit – inspired men’s wear collection.

Simon Holloway about his F/W 2026 collection for Dunhill

Etro

Creative director Marco De Vincenzo skipped the current 2016 trend, he travelled back in time further: 1997. A time where Etro launched a campaign called Animuomini. Twelve animal-human figures rather than classic models. Fast forward to 2026: Etro presented its latest collection as a kind of cabinet of curiosities, with F/W 2026–clad mannequins adorned in animal—real and fantastical—masks. The staging visually underlined the collection’s mythical, almost ritualistic mood, most strikingly in a leather jacket look featuring carved deer heads that echoed the mask motif itself. Paisley, a given for Etro, was brand-fittingly present in abundance, but when placed alongside feathery ties or mixed with distorted, animalistic graphic prints, it appeared in a newly charged light.

Etro FW 2026

Etro Men’s F/W 2026

Great look at Etro Men's FW 2026

Stand-out look

Mood at Etro FW2026

Mystical mood at Etro Men’s F/W 2026

Massimo Alba

Here is a designer who likes to do things his very own way. He loves cashmere but that generic soft touch as commodified by other Italian men’s brands is not good enough for him, so he washes and treats his cashmere until it gets a hand like felt. This allows for his roomy double-breasted jackets to fall as dreamily light like nobody else’s. Massimo Alba is still Milan’s best kept men’s wear secret.

Massimo Alba FW 2026

Massimo Alba Men’s F/W 2026

Nick Wooster

Nick Wooster in Massimo Alba at the brand’s presentation

Read our reviews on other Milan Men’s F/W 2026 highlights by clicking on the brand: ZEGNA, SETCHU, DOLCE & GABBANA, PRADA & GIORGIO ARMANI.