Williams’ Wave

Givenchy applies street wear to Haute Couture

Williams wave black white editorial

Givenchy is a brand, which generally has little traction in the German market. Under Riccardo Tisci things started to pick up steam with his last collections but Clare Waight Keller’s couture focused approach fell flat with German speaking customers. Berlin is a street wear and street style capital and labels like Balenciaga are booming here in the shops. With his first collection for the house, Matthew M. Williams paid homage to all his predecessors at the house. And of course added his own metal hardware laced and denim washed signatures culminating in devil’s horn leather caps. Here is an exclusive preview for Germany which Givenchy will be courting now.

Givenchy Black jacket sunglasses beige pants black shoes

The teaser capsule of Matthew M. Williams’ first collection for Givenchy.

Givenchy gold horns black cap

Givenchy devil horn cap SS21.

Givenchy Brown coat sunglasses editorial

Givenchy leather coat SS21.

Givenchy gold chain lock

Givenchy hardware inspired necklace SS21.

Givenchy gold necklace blue cardigan

All visuals by Givenchy.

The Givenchy capsule will only be available at selected Givenchy stores and countries and on www.givenchy.com from December 1st to 22nd.