Ralph Lauren Purple Label and Polo F/W 2015

Ralph Lauren's focus on men's

We got downtown attitude at Polo and downtown gentry chic with Purple Label at a joint men’s presentation in Ralph Lauren’s headquarters Thursday in Manhattan

“A little bit more urban,” commented David Lauren, about the snazzy Polo presentation in the company’s headquarters at 650 Madison Avenue.

Gents posing in Purple Label; ideal new nephews of Lord Grantham
Gents posing in Purple Label; ideal new nephews of Lord Grantham

The house launched Polo as a separate collection last year with an epic 4D show in Central Park. This season was a more modest presentation but done with lots of classy aplomb. Decked out with wall-to-wall projections of Rocky Mountain peaks, with models draped over everything from worn leather chesterfields and club chairs to a real Range Rover.

What worked best was the sensational black and white quintet of extremely posh Aspen good time gals. Dressed to deadly effect in skinny white jeans, Navajo style cable wool cardigans and skullcaps, they looked sensational.

Purple Label goes to Downton Abbey Ralph Lauren
Purple Label goes to Downton Abbey

For gals, the black duffle coats with hussar frogging, charming silk dresses and bright lavender Harris tweed jackets impressed; while for guys the rugged paneled shearling lumberjacks looks and tough hiking boots with contrasting red laces were decidedly hip.

A crisp reptile shooting waistcoat over cashmere roll neck at Purple Label Ralph Lauren
A crisp reptile shooting waistcoat over cashmere roll neck at Purple Label

“And get ready for Polo Sport. You will be hearing a lot about it in the fall,” warned David, attired in a gray herringbone suit. A corner room displayed the very first looks of some new techy inspired clothes for Polo Sport, the house’s next big fashion project.

Across the floor, you stepped up a couple of notches on the social register at Purple Label, which this season channeled Downton Abbey.

Five beauties in Navajo meets skinny, fringed jeans in Aspen après ski chic Ralph Lauren
Five beauties in Navajo meets skinny, fringed jeans in Aspen après ski chic

Talk about a Highland fling! Three weeks ago, Ralph, Ricky and the kids spent the weekend at Highclare Castle, the stately home that is the setting for Downton Abbey. And the designer worked that blue blooded style at Purple Label with some wonderful Earl of Grantham three-piece tartan wool or moss green suede suits; or a brilliant cashmere boiler suit worn with suede moccasins and a bow tie; and a thoroughly natty window pane check black and gray suit.

Masculine yet rugged, and all rather ideal for Park Avenue or Highclare.