News:

OBSESSION: VIDEO

NEUE DEUTSCHE WELLE


Fashion magazines and celebrities… Somehow this has become a boring story and we have always preferred to put models on our covers as they are the unsung stars of the fashion world. At the same time, nothing helps more to sell magazines at the newsstand than a famous face. To have it our way, Achtung teamed up with Germany's best portrait photographer Ralph Mecke and cast Germany's next generation of promising acting talent. Shooting them in Berlin landmarks, places Achtung considers special and are off the tourist track, we have used the king of Hollywood Dressing and master tailor Giorgio Armani's Spring/Summer collections to give our gang the right star veneer. Our video has a new track by Terranova called Make Me Feel taken from the album "Hotel Amour"

NEO NADJA


Techno was born in Berlin. And so was Nadja Auermann, the city’s most famous blond beauty and Helmut’s most Newtonesque face and figure of this capital. This hardcore electronic music revolution (who had ever heard of 140 beats per minute?) exploded onto a world stage, an audio blitzkrieg born in places like Tresor, dank, blood red vaults in Wertheim’s discarded department store on Potsdamer Platz.

Berlin’s convoluted post-War history left the city riddled with cavernous and forgotten industrial plants, warehouses, cellars, banks and even ministries. The raw spaces almost demanding a new darker club scene and musical genre.

Techno took an electronic twist in clubs like Berghain and Cookie’s, by now internationally renowned buzzwords – the Studio 54 of rave nation. Clubbing in Berlin is like entering a mysterious underworld where are rules are off and everything goes. To celebrate Blonder Techno, Ralph Mecke club hopped Berlin, shooting Nadja in the depths of this subversive eroticism in some of the season’s sculptured chic, sinful lace and classy tuxedos. The video is set to the track "Code Blue" of Terranova to be released on Kompakt records in February 2012.